Trainings | O2O
Oct,13, 01:00 pm
October 3-Day Online to Offline Training
Nov,10, 01:00 pm
November 3-Day Online to Offline Training


O2O Trainings

There has never been a more important time to lean into online organizing. As a national organization of people who work in retail, with remote staff across the country, we’ve had to develop robust digital infrastructure to build soul, scale and community online and move people to action. 

Upcoming Trainings in 2021:

Select a tile below to join that online organizing training.

October 3-Day Online to Offline Training

Start: Wednesday, October 13, 2021 • 1:00 PM • Eastern Daylight Time (US & Canada) (GMT-04:00)
End: Friday, October 15, 2021 • 5:30 PM • Eastern Daylight Time (US & Canada) (GMT-04:00)

November 3-Day Online to Offline Training

Start: Wednesday, November 10, 2021 • 1:00 PM • Eastern Daylight Time (US & Canada) (GMT-04:00)
End: Friday, November 12, 2021 • 5:30 PM • Eastern Daylight Time (US & Canada) (GMT-04:00)

Online to Offline 3-Day Trainings

The ways in which we engage with the world around us have dramatically shifted in recent years, thanks to our continually evolving technology. The average person checks their smartphone 30+ times each day. The average Facebook user checks Facebook 14 times each day. Everyone is online and everyone is using their phone. But our movement has yet to fully harness digital tools to engage with people where they are and move them to take action offline.

In this training, you’ll learn how successful base-building organizations are using the online-to-offline strategy and gain practical experience working in our model. You will begin real organizing conversations with people who work in different industries who have NEVER talked to an organizer before and learn the tools to move them up the engagement ladder.


Learnings & Skills Include:

The agenda for each training is catered to the needs of the 20 participants in the room. However, all of our training will cover:

  • Case studies: The history of how United for Respect and other organizations are using online-to-offline organizing to win change.
  • The online-to-offline organizing pathway: How do we move people from online conversations to offline action?
  • Building an online-to-offline organizing infrastructure: What are the spaces our organization should be creating online given our goals and mission and how do we build a list of potential members?
  • Best practices of initial conversations in our online-to-offline model: We will dive in to Facebook and text conversations to begin making organizing asks while we review best practices.
  • Overview of digital tools and analytics: What out there is available to us?
  • Starting a campaign from scratch: What does it look like step-by-step to launch an online to offline organizing campaign?
  • Creating engaging content for social media: How do we analyze what content is working best not just to go “viral” but to begin organizing conversations?
  • Twitter for Organizers: How to amplify your message and your event, reach the most people, and engage with media.

Costs: We have a sliding scale of costs for each participant based on the size of your organization. Since these trainings are now online, we’ve reduced our registration fees to reflect this change.

Remote Work Training Series

Many organizations have struggled in 2020 to transition effectively to remote work and the pandemic is likely to have a long-lasting impact on operations across sectors. We at United for Respect and the Online to Offline Strategy Group have many years experience working as entirely remote organizations, so we are grateful to be able to offer this series of trainings to share our best practices and tools.

Whether your organization is experimenting with implementing remote work long term or just using remote work as a safety measure temporarily, our trainings can help your team become more effective and sustainable in a remote environment.

Remote Work Best Practices: 1 Hour
In this training, you will get an overview of:

  • Best Practices for Time Management and Scheduling
  • Best Practices for Virtual Work Culture
  • Best Practices for Team Communication
  • Best Practices for Productivity
  • An Overview of Useful Remote Work Tools

Managing Your Team Remotely: 1 Hour

  • Best Practices for Management and Accountability
  • Best Practices for Tele/Video Conferencing Tools
  • Best Practices for Setting up Team Workflows
  • Best Practices for Team Communication

Working Remotely…With Kids!: 1 Hour
In this training, you will get an overview of:

  • Structuring Schedules and Time Management Tools
  • Mental Wellness for Parent and Child
  • Active Parenting While Working from Home

Please reach out to Bianka if you are interested in scheduling a remote work training or consultation for your team.

Costs: We are trying to make remote work trainings as accessible as we can. Current fee is $40 per person to attend if your organization has a staff of over 15. For smaller organizations with less than 15 staff, we have spots for just $20 per person. Please contact Bianka if you need help covering the cost of attendance. 

Work With Us

We partner with movement organizations from community-based nonprofits to regional-level unions, to help you advance your mission through digital strategies.